Piracy and counterfeiting are two words that hold significant implications for the expanding digital technology world. Industries that record and distribute their products through electronic media are always faced with threats of copyright infringement and intellectual property theft. Over the years, record companies, studios, and games publishers have been fighting this threat that forces them to sustain losses and eventually shut down.

Counterfeiting can cause real damage to their ability to keep on delivering high-quality content by hurting their finances, and piracy undermines the sanctity of “genuine product” by spreading it quickly through different hacking software. But to counter this bitter reality, companies are strengthening themselves against piracy and counterfeiting with the help of resellers who are doing the job of distribution in the online world.

Despite a few big names, online content is mostly produced by medium to small size companies that rely on resellers to market and distribute their products. Despite the potentially beneficial effects of internet for the consumers of digital products, the availability of free unauthorized music, movies and game files online holds the distinct possibility of harming the makers of those products.

Reselling is a unique business because a reseller buys products, not for consumption but for sale. Retailers and wholesalers are also considered resellers as they resell products to the end consumers.

Resellers play a crucial role in advertising, distributing, and supplying the demand of consumers with the collaboration of record companies, studios, and game publishers by modifying, mixing, and enhancing different content using various packaging techniques. You can outsource your music, games, and movies with the reseller in a perfect way as they help you in producing the final product.


Mostly, resellers own a registered company or brand, and they sell their products slightly above the factory price to earn profits. Sometimes, in addition to selling the original content, resellers add value to the product by enhancing the product in various ways. It includes the addition of different mods in games, and combining music from several producers of similar genres and listing the top hits in a category. By doing these, the resellers are not only making a profit for themselves but helping the companies that made these products survive the harsh market.  


Online distributors are notorious for having the most attractive deals, and incredible sales offer available on the internet. You can save loads of pounds, get sneak peeks into unreleased material, buy your favourite vintage collections for pennies by shopping on a special occasion. These include the infamous black Friday, ComicCon, art festivals, Christmas and mostly all other public days. Record companies, studios and games publishers sponsor these events to encourage sales of their products.Many online stores are distributing digital content for these companies helping them financially, and providing value to the end-users. Resellers have become famous by providing a variety of merchandise under one roof, for instance,, Spotify, Amazon, etc.; these companies are for entertainment lovers. You can buy horror, romance, thriller, series, dramas, different kinds of music, and purchase a wide range of games with fast customer support.

Previous articleFive Creative Ways To Use Technology in Your Classroom
Next article3 Tips on Shopping Online
Billy Goodwin A.K.A Skaidon (my gamertag). As you can probably tell I love gaming. You will more often than not catch me with my headset on yelling online. I also love blogging, especially about the tech industry, hence the birth of the blog ' Skaidon'. Feel free to get in touch with me anytime or if you fancy a challenge add me online using 'Skaidon'.